Privacy policy
Privacy Policy
Superior Automotive Repair. Effective Date: August 24, 2026
1. Introduction
Superior Automotive Repair ("we," "us," or "our") operates superiorautonj.com and provides automotive repair and maintenance services at our locations in Egg Harbor City and Little Egg Harbor Township, New Jersey. This Privacy Policy explains what information we collect from you, how we use it, who we share it with, and the choices you have. By using our website, scheduling service with us, or providing us your contact information, you agree to the practices described in this policy.
2. Information We Collect
Information you give us directly:
• Name, mailing address, email address, and phone number
• Vehicle information, including make, model, year, VIN, mileage, and license plate
• Service and repair history, including diagnostic findings, work performed, and parts installed
• Payment information, including credit or debit card details and billing address
• Insurance or fleet account information, where applicable
• Communications you send us, including form submissions, emails, text messages, voicemails, and reviews
Information collected automatically when you visit our website:
• IP address, browser type, device type, and operating system
• Pages viewed, time spent on the site, and referring website
• Cookies and similar tracking technologies (see Section 8)
Information from third parties:
• Parts suppliers and warranty administrators regarding your vehicle or repair
• Payment processors confirming transaction status
• Vehicle history and diagnostic databases used in the course of service
3. How We Collect Information
We collect information when you:
• Complete a contact, quote, or appointment request form on our website
• Call, text, or email our shop
• Visit either location in person and provide information to a service advisor
• Create an account or submit information through the Superior Auto mobile app
• Insurance or fleet account information, where applicable
• Respond to a review request, survey, or promotional message
4. How We Use Your Information
We use the information we collect to:
• Schedule, perform, and complete automotive service on your vehicle
• Contact you about appointments, repair status, authorizations, and vehicle pickup
• Prepare estimates and invoices and process payments
• Maintain your vehicle’s service history and issue maintenance reminders
• Order parts and process warranty claims on your behalf
• Respond to your questions, requests, and complaints
• Request feedback or an online review after service
• Send promotional offers and service specials, where you have agreed to receive them
• Comply with legal, tax, regulatory, and recordkeeping obligations
• Detect and prevent fraud and protect the security of our business and customers
5. Text Messaging (SMS)
If you provide us your mobile phone number, we may send you text messages about your vehicle and your relationship with our shop, including appointment reminders, repair status updates, invoice notifications, review requests, and – where you have agreed to receive them – promotional offers.
Message frequency varies. Message and data rates may apply. You may opt out at any time by replying STOP to any message, or get help by replying HELP. Consent to receive text messages is not a condition of purchase or of any service we provide.
We do not sell, rent, or share your mobile phone number, or your consent to receive text messages, with any third party or affiliate for their own marketing purposes. Mobile information collected for SMS purposes is used solely to communicate with you on our behalf and is shared only with the service providers that help us deliver those messages.
Full details of our messaging program appear in the SMS section of our Terms and Conditions.
6. How We Share Your Information
We share your information only as necessary to run our business, and only with:
• Service providers who work on our behalf, including Shop4D, our shop management and repair order system; AppFueled, which operates the Superior Auto mobile app and our customer engagement platform; and our website host, email service, and appointment and messaging platforms
• Payment processors who handle card transactions
• Parts suppliers, manufacturers, and warranty administrators in connection with your repair or a warranty claim
• Towing and sublet repair partners where your service requires work we do not perform in house
• Insurance companies or fleet account holders where they are paying for or authorizing the repair
• Professional advisors, including our accountant and attorneys
• Law enforcement or government authorities where required by law, subpoena, or court order, or to protect our legal rights
We may also transfer your information in connection with a merger, acquisition, or sale of all or part of our business. If that happens, we will provide notice before your information is transferred and becomes subject to a different privacy policy.
7. Information We Do Not Sell
We do not sell your personal information. We do not rent or trade customer lists. We do not share your personal information with third parties for those third parties’ own marketing or advertising purposes.
8. Cookies and Website Analytics
Our website uses cookies and similar technologies to keep the site functioning, remember your preferences, and understand how visitors use the site.
[IF YOU USE GOOGLE ANALYTICS, KEEP: We use Google Analytics to collect aggregate information about site traffic and usage. Google’s practices are described at policies.google.com/privacy. You can opt out using the Google Analytics Opt-out Browser Add-on.]
[IF YOU RUN A META OR OTHER ADVERTISING PIXEL, KEEP: We use advertising pixels from [PLATFORM] that allow us to show ads to people who have visited our website. You can manage ad preferences in your account settings on that platform.]
Most browsers let you refuse or delete cookies through their settings. Disabling cookies may affect how parts of our website function.
9. How Long We Keep Your Information
We keep your service and repair records for as long as necessary to service your vehicle, honor warranties, and meet our legal, tax, and recordkeeping obligations. Repair records are generally retained for at least [NUMBER] years. Marketing contact information is kept until you ask us to remove it.
10. How We Protect Your Information
We use reasonable administrative, technical, and physical safeguards to protect the information we hold, including restricted access to customer records and secure processing of payment data through PCI-compliant providers. We do not store full credit card numbers on our systems.
No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
11. Your Privacy Rights
Depending on where you live, you may have the right to:
• Request confirmation of whether we process your personal information
• Request a copy of the personal information we hold about you
• Request correction of inaccurate personal information
• Request deletion of your personal information, subject to our legal and recordkeeping obligations
• Opt out of marketing communications at any time
• Appeal a decision we make regarding a privacy request
New Jersey residents have these rights under the New Jersey Data Privacy Act. Residents of other states may have similar rights under their own state laws.
To make a request, contact us using the information in Section 14. We will verify your identity before acting on a request and will respond within the timeframe required by applicable law. There is no charge for a reasonable request, and we will not discriminate against you for exercising your rights.
Note that we may be required to retain certain repair and financial records even after a deletion request.
12. Children's Privacy
Our website and services are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.
13. Third-Party Websites
Our website may link to third-party sites, including parts manufacturers, financing providers, and review platforms. We are not responsible for the privacy practices of those sites, and this policy does not apply to them.
14. Contact Us
Questions about this policy, or requests regarding your personal information:
Superior Automotive Repair
Egg Harbor City 842 W. White Horse Pike Egg Harbor City, NJ 08215
Little Egg Harbor Township 699 U.S. Route 9 Little Egg Harbor Township, NJ 08087
Phone: (609) 704-0070
Email: info@superiorautonj.com
15. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. Material changes will be announced on our website. Your continued use of our website or services after an update means you accept the revised policy.